A considered approach to brand & experience design
A useful brand system gives your team a consistent way to communicate. We explore your positioning, audience and visual direction, then build an identity that can work across a website, campaign and everyday communication.
Experience design connects the visual system to how people move through your product or service. Wireframes and prototypes help test the information hierarchy before implementation begins.
Deliverables may include a logo system, type and color guidance, page designs and reusable components. The agreed scope defines ownership, file formats and the guidance your team needs to use the work confidently.
The building blocks
What this service can include
The final scope is agreed around your goals and requirements.
01
Visual direction
Explore the identity around your positioning and audience.
02
Brand assets
Prepare the agreed logo, typography, colour and layout assets.
03
Usage guidance
Give your team a practical basis for consistent communication.
From brief to delivery
A clear path forward.
01
Explore
Review the audience, positioning and existing materials.
02
Develop
Share and refine a focused visual direction.
03
Deliver
Prepare the agreed assets, formats and usage guidance.
Before we get started
Your questions, answered.
What files will I receive?+
Export formats, source files and usage rights are agreed before the project starts.
Can you work with an existing brand?+
Yes. The brief can focus on extending or improving an existing identity.
Let’s define what success looks like
Every project starts with a conversation about your audience, goals and current setup. We agree the scope, priorities and measures of success together, then build a plan you can understand.